This degree programme will help you expand your knowledge of the strategic and critical analytical approaches to marketing, and how digital marketing and social media is planned and executed. Learn about contemporary marketing issues and social and digital media scenarios, which are embedded throughout the course.
Other key themes on this course include insight management, innovation and entrepreneurship, customer management, campaign planning, paid, owned and earned media planning, marketing metrics, working with agencies and international marketing perspectives. Completion of the Direct and Digital Marketing module will give you significant exemptions from the Institute of Direct Marketing’s Certificate in Direct and Digital Marketing.
This specialist master’s degree has been specially designed aiming at students who already have qualifications in marketing or substantial marketing experience. If you don’t have any previous marketing qualifications or experience in the field, then our Marketing Management MSc is an ideal choice if you’d like to start a career in the industry.
You may incur additional costs during your education at the University over and above tuition fees in an academic year such as laptops, Stationary and additional resources.
Get the chance to improve your marketing knowledge to develop and strengthen your career in the industry.
This programme provides an opportunity for personal and professional development, with many transferable skills being taught alongside specialist marketing topics.
The Pre Masters Program will prepare you for the UK, EU or US study system, giving you the confidence and skills that you’ll need to go further in your studies. Depending on your academic qualification and English language level and chosen programme, you can study the IIM over one or two terms.
| What’s the difference between the one or two terms? | |
| One Term | Two Terms |
| 3 months of study | Six months of study |
| Additional academic English and subject-related support | |
Learn more about Pre-Master's
You can find the applicable international student course fee for your chosen pathway study route listed below.
| Study Route | Tuition Fees (2022-23) | Tuition Fees (2023-24) |
| International Year Zero (IYZ) | From £13,400.00 | From ££13,400.00 |
| International Year One (IY1) | From ££15,995.00 | From ££15,995.00 |
| Pre-Master’s (PM) | From ££10,300.00 | From £10,300.00 |
| Pre-Top-UP (PTUP) | From £9,995.00 | From £9,995.00 |
| Please note: There is an additional £200 administration fee payable to Oxford International. Stated fees do not include tuition applicable for your degree course continued at the De Montford University. | ||
DMU offers international students a range of undergraduate and postgraduate scholarships, for more information on how you can apply click here.
Oxford International offers a number of scholarship opportunities for students applying for an academic course under the Core Scholarship. The scholarships are targeted at different regions around the world, awards range from partial contribution towards tuition fees to awards covering part or full pathway course fees at the international college.
Please note you’ll have to apply for the Core Scholarship and only a selection of students will be awarded. For more information on the scholarships we offer to international students please contact us.
Applying is easy. Complete the online application form and follow the instructions. If you have any queries please contact us.
Want to learn more about life as a student at our International College? Talk to one of our students now.
Leicester-based DMU brings the highest standards in education to an inclusive, international curriculum with over 170 accredited courses.
De Montfort University Leicester (DMU) is a diverse university boasting of the highest standards in academics, extracurricular activities, sport, study abroad programmes and great career paths.
In 2021, DMU was named the best university in the UK for our careers and employability service, at the National Undergraduate Employability Awards.
